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Tuesday, 10 March 2009 at 00:15

It’s been with us for a little while now, but it’s still worth talking about the BuddyPoke! This application has already proved immensely popular on Netlog – and if you install it, you’ll understand why.

BuddyPoke allows you to entirely customise your own 3D characters, from hairstyles and clothes down to their moods! However, the real fun lies in interacting with your friends’ characters. The possibilities are endless: from happy hoolahooping with a friend to sending flowers to your secret crush.

To ‘poke’ someone is not a new concept on social networks, but the BuddyPoke takes it to a whole new level of interactivity. For example, when you hug a friend, you can actually see your two characters hugging.

Since August, the BuddyPoke application has attracted 1.5 million visitors and nearly a million users worldwide, and has been particularly popular in Italy, Germany and the Netherlands. Because of its extensive reach, the BuddyPoke is also an innovative advertising tool. You could dress your character up in an H&M outfit and go pick up your buddy date with your cool Mini car to go watch the latest Fox movie - anything is possible.

Our Netlog members show their affiliation with brands every day, by becoming friends with brand pages or by using a brand’s skin or content. Our challenge is to enable brands and members to connect with each other in original ways. So why not make it fun at the same time?